The UK Council for Psychotherapy

Flexible Content Management

The design approach also played a leading role in the website’s successful outcomes. The result is contemporary, bright, and makes users feel safe with its use of carefully curated imagery and serif fonts. This design, paired with a streamlined navigation shaped by extensive user research, has been at the core of the website’s success.

The aesthetic itself is not limited by templates or defined structures. Instead, the website is built in a componentised manner, with a clearly defined style guide, allowing each web page to be configured in a way that is fit for purpose and not restricted by rigid traditional templates. This provides maximum flexibility for UKCP's content editors whilst ensuring content and styling is reflective of their brand.

Find a Therapist Tool

Perhaps the most fundamental element of the website is the ‘Find a Therapist' tool. Find a Therapist allows those seeking therapy to find therapists based on several attributes and to refine their search appropriately. Member Therapists who are accredited by UKCP can create a public profile and are encouraged to promote their psychotherapeutic expertise to reach those seeking therapy.

The development of the 'Find a Therapist' tool came at a pivotal time, providing valuable support to individuals most in need during national lockdown. Since the websites launch there have been significant positive impacts for the UKCP and its stakeholders

User Feedback 

UKCP Member
“Whoop, whoop! UKCP has a fancy new website. Looking for a therapist? There’s a superb search tool and you can be reassured everyone on there is qualified to the highest levels.” 

Non-UKCP Member
“I have just looked at the new UKCP website, and I think it looks fantastic. Its easy to navigate which is so important. Searching for a therapist can be really difficult and daunting and the way their website is designed makes it easy and straightforward.”